Value Creation Capital and FSI invest in Artificial Intelligence & Predictive Maintenance Venture

Value Creation Capital and FSI acquire a majority stake in AI3 who acquired all assets of UReason; Artificial Intelligence and Datascience solutions for Asset Performance Management in the industry market.

Rotterdam, 29th of June 2018,

We are very pleased to announce that Value Creation Capital and FSI acquired a majority stake in AI3/UReason NL who acquired all assets of UReason International B.V.

UReason’s product offerings are oriented towards servicing Operational Intelligence, Fault Management and Asset Performance Management solutions. Our ambition is to become a significant player in SAAS solutions for Fault Management and Asset Performance Management.

UReason will continue the development, know-how and expertise on topics and models embracing streaming analytics and predictive maintenance and bring these to the market by utilising its IP, the result of many years of research, development and application cross industries.

Value Creation Capital and FSI invest in UReason NL to support their growth strategy.


About Value Creation Capital

Value Creation Capital (VCC) invests in companies that are active in high-tech, cyber security, business software, data intelligence and IT managed services. VCC has been founded in 2005 by serial entrepreneurs who started, built and sold several interesting fast-growing ICT and Tech companies. VCC differentiates by combining “Intellectual Capital”, sector experience & expertise and an extensive network with active value creation of their portfolio companies “to the next level”.


UReason NL B.V.
Stationsplein 45, 4th floor
3013 AK Rotterdam – The Netherlands
Telephone: +31 (0) 10 808 00 13
J.R. Oudmans (director)

Value Creation Capital B.V.
Soestdijkseweg Zuid 260
Telephone: +31 (0) 30 2253506
W. van den Berg (managing partner)

Smart IoT London

On the 15th & 16th of March 2017, Ureason was on a stand in the Innovation Launchpad at Smart IOT In the Excel Center London. Mike Gribble, Panos Pelegris and Samantha Baron enjoyed two busy days introducing Ureason to new contacts. During the event Mike was also presenting in the showcase theatre where he was able to give a short overview of Ureason and our work in predictive analytics and smart reasoning. The event was exceptionally well attended and we made several very positive connections.

Smart IoT London 1,018.30 KB 123 downloads


Maintenance Next – April 11-13

From 11 to 13 April, Maintenance NEXT 2017 is the epicentre of the maintenance industry for both today and tomorrow. Ureason will be presenting their Asset Performance Management 4.0 solution together with Stork. You are welcome at our booth nr. 207 in hall 2.

Please register here for free entrance.

Smart IoT London – March 15-16

Meet us at Smart IoT London at the 15th and 16th of March. We wil be exhibiting at this 2 days IoT conference and exhibition at ExCel London.

Please meet us there, register here for free tickets:

Production Process Automation – February 9

For years effectiveness and efficiency are the key words for the manufacturing and process industries. Latest developments around Industry 4.0, the Industrial Internet of Things, Big Data and Predictive Maintenance therefore ask concrete while strategic choices.

There is a transition to new technology, but what is the roadmap? A visit to the PPA event offers you knowledge to make the right choices. Part of the program is a session by Ureason about analyzing real time huge amounts of data in process industries. Please visit us at PPA 2017, February 9 at Hart van Holland Nijkerk! Register here.

Round table – January 27

Together with Tele2 and Stork we are having a round table session about ‘Predictive Maintenance, Analytics and Industrial Internet of Things’. Together with a group of asset owners we will discuss the necessary conditions, pros and cons and some best practices.

Are you an asset owner and would you like to attend this round table session? Please register here (in Dutch).

Together strong

Operational and safety processes run in parallel but often don’t communicate. Bosch Security Projects and Ureason have connected both worlds, combining the operational capabilities of Ureason with the crisis management systems of Bosch. The combination provides proactive insights in process and an integral action environment in cases of emergency.

Download more information (in Dutch) about this unique solution.

Hoe oplossingen voor bedrijfsprocessen en veiligheidsprocessen elkaar versterken 606.14 KB 290 downloads

Samenwerking Bosch Security Projects & UREASON ...

Data Science becomes mainstream

The Dutch management blog: Managers Online published an article based on an interview with our directory consultancy Jules Oudmans. In the article Jules gives 5 tips for managers about Data Science projects.

Read the article (in Dutch)

‘5 need-to-knows before you start with data science’ on

The Dutch business blog published an article about ‘5 need-to-knows before you start with data science’. The experience is that lots of data science projects were started without being well prepared. In the article UREASON’s director consultancy Jules Oudmans gives you five crucial tips to consider, before starting a data science project. For Dutch readers the article is here:

UREASON achieves the Silver Data Analytics status in the Microsoft Network

We are pleased to announce that UREASON has achieved the Silver Data Analytics status in the Microsoft Partner Network. At UREASON knowledge is highly valued. To earn this status, our data scientists first completed a series of strict tests to prove our level of technological expertise. The tests include a number of examinations, three perfect references from clients and a number of assessments.

That we have achieved this competence, actually means that our skills, competence and delivered results are of high quality. We have shown to be fully aware of the latest techniques in the field of Data Analytics, which presents a great opportunity for our customers to apply this knowledge to their business.